KORI began as a groundbreaking innovation for motorcyclists, a vision of perfect freedom and uncompromised safety.
Today, we are growing into a brand with genuinely developed products with high Swedish made quality and we have
taken our vision of freedom and safety to meet sports enthusiasts with different specializations that and likeminded needs.

For us it is the feeling and experience of the sport or activity that sets focus on which needs to be solved and how
the products should be designed.

Our first product, KORI-D3O which is a new concept of back protectors that can be transformed into a back pack.
In this blog you will follow our journey and our inspirations.

KORI Encouraging Freedom. Encouraging Safety.
http://www.koriexperience.com/

Friday, May 27, 2011

Try to beat my week...

First of all... we got good news from a possible collaboration that would mean alot, and really (ALOT!) for KORI, cant say more than that right now... but it was a good step for the KORI back protector!

Secondly, tuesday we (me and Maria) met Isabella Löwengrip, an inspiring young serial-entrepreneur also called "Blondinbella", she really gave an "ego-boost"

Sophie von Wachenfeldt Maria och Isabella Löwengrip Blondinbella

To meet with Isabella me and Maria took the motorbike and we got the chance to test an old vs new prototype of the KORI back protector backpack, of course it was well used letting us go to the event without all the equipment, very nice feeling! 
kori back protector backpack prototypes new prototype vs new prototype
new prototype vs an old prototype - a nice difference!
Then came wednesday and it was time to meet Alexander Osterwalder: A businessmodel guru whom inspired us to think wider and bigger about the business model for KORI!! Thank you Alexander Osterwalder, Teknopol, Minc and Malmö Stad for this event!
kori gets inspired by alexander osterwalder

So Thursday we did the Alex Osterwalder-business model-workshop!

inspired by alexander osterwalder we did a business model workshop

inspired by alexander osterwalder we did a business model workshopinspired by alexander osterwalder we did a business model workshop

and many other things... a great week I would say!




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