Winner of Red Dot Award 2014!

KORI Coyote winner of Red Dot Award 2014 in the category: Product Design

KORI Coyote Back protector / backpack is the winner of the international Red Dot design Award 2014.

The Red Dot Award, has established itself worldwide as one of the most sought-after quality marks for excellent design. In the current competition, the international 40-member expert panel discussed and evaluated 4,815 entries from 53 countries. But only designs which won over the jury with quality and innovative strength won an award. The Red Dot Design Award breaks down into the three disciplines Product Design, Communication Design and Design Concept.

KORI Coyote convinced in the category Red Dot Award: Product Design with the motivation: "KORI Coyote - Product Design 2014 with high design quality".

The transformation between back protection and backpack is elegantly made by opening two zippers, instantly the backpack “fall out” showing its user that there is more to this product. The neat and elegant design language communicates the simple beauty and passion given by motorcycling and other extreme sports.

This means that KORI Coyote will be represented in the yearbook for Red Dot award 2014, at an impressive special exhibition at the Red Dot Design Museum in Essen from 8 July to 3 August 2014, and above all be able to received the coveted Red Dot quality seal as its deserved reward.

Review: KORI Coyote when motorcycling.

Review from Andreas Jungerup, an experienced motorcyclist:

I drive my motorcycle quite a lot, 90 km to work and back every day and when there is time and weather I drive even more than that. Right now I drive a Yamaha XVS 650 dragstar but I have also driven a sport touring bike and I like to test drive different motorcycle styles. I have used KORI every day to work, so the back protection has been frequently used :-).

I've tried a few different back protector with different types of uses and design (cross, biker, race, etc.). The KORI back protector is brilliant, however, perhaps the height of it could be shortened to make it more comfortable with slim jackets as the protection takes up too much space.

The plus side with KORI is that it's has a very wide kidney / waist belt which provides a comfortable support and does not slide around like others do. Especially not when I drove and moved around on the bike too loosen up during a long ride.

The straps across the chest is also positive, the protection fits better and feels more secure.

The weight is not a problem, it feels light both when driving and when taking a walk.

As a back protector that can be folded into a backpack I think it's a very good idea, for example, when I went with a motorcycle cortege that ended with a walk in a park, a few concerts and some food. In that situation it was perfect to drive with the KORI protection and then be able to have the clothes in the backpack when I walked around.

In my everyday driving, going to work and back, I usually drive with a backpack and it gets a bit too much on the back with both KORI inside your jacket and another backpack outside. If you would have a topbox to put the other stuff in, so you do not need to have the extra backpack, it would work much better.

Through europe on motorcycle!

A greeting from Jonas who once again been on an impressive motorcycle journey through Europe. It is inspiring to see his pictures of what it is to experience different places and cultures by traveling around on a motorcycle, we are pleased to be a part that simplifies and compliment his trip, let yourselves get inspired!

"So, we have been out on a trip again and this time we were in Italy, Croatia, Slovenia, Austria, Switzerland and Germany. I have been driving with the Kori back protector and I do not think about it, feels like it is  with the body.

We went shopping in Samnaun in Switzerland and then I had kori on all the time, it was only when I got back to the motorcycle that I thought about having it with me.

On our trip, we visited among others Postojna Cave in Slovenia where you travel by train into the cave a few miles and then walk around in there. We have also been in Arabba which is my favorite place when it comes to great motorcycle roads!"

Now Jonas is home again and he is already planning for next year's motorcycle trips! Thank you Jonas for sharing!

Climbing and running with KORI Coyote

Martina Larsson climbinb in Kullaberg, Sweden

A greeting from our Martina Larsson, who spent a day climbing at "Kullen" in Sweden:

"I had good use of the Kori back protector, in a convenient and easy way I could pack my climbing gear in the backpack, helmet, shoes, harness, also got room left for an extra sweater, fruit, 2 water bottles. It has a wonderful volume. I have highlighted the spaciousness before but i would really want to emphasize it! The space is unbeatable! 

After climbing I got new energy and took a run home. In my experience it is surprisingly light and easy to run with the kori back protector. When I ran, I used it as a backpack, I had no climbing gear but I had water and a spare shirt with me. The waist strap gave an incredible good support and the backpack was stable! So, I definitely think you should go out on a run with kori back protector!"

".. was impressed by the large volume!"

A greeting from one of our new KORI Coyote users - Martina Larsson, who was on a motorcycle trip with his father.

"We had nice sunny weather and really needed to take off all the warm clothes! Perfect with the bag! Although I knew that everything would fit, I was very impressed with the large volume, absolutely fantastic, we enjoyed a nice meal in shorts and t-shirt."

KORI Coyote - what is the difference?

Backpack with back protector or back protector with backpack? Yes, I use the same words but turn them the other way around.. that is the biggest difference...though there are more.

The unique function with KORI Coyote is that you have your back protector and if you need, you can transform it into a backpack, there is no other product that is compared with that. 

Though, after folding out the backpack you suddenly have several product that can be compared to the KORI Coyote, to name some of them:

Boblbee - also a Swedish brand with a high-class hard-shell backpack that also is certified as a back protector. As it is a hard-shell backpack it is perfect to store your camera-equipment, your computers or other things that. 

Compared to KORI Coyote - Boblbee is a hard-shell backpack, with a given size, can be slightly larger but not smaller and thinner, it is always a backpack..

EVOC Freeride - a german company with a line of bike and snow backpacks with integrated back protector. They have several different models of the backpacks with different specialized features. The backpack can be taken of with a zipper if you like to use the back protector separately without the backpack. The packs are given a certain volume often around 16-20L. Another brand with similar backpacks as EVOC is Ortovox. 

Compared to KORI Coyote - EVOC has a range of small size backpacks with integrated back protectors. If you like to use them only as a back protector you take of the backpack and leave it at home.

So compared as a backpack the biggest difference is the flexibility in volume. KORI can be totally flat as a back protector or large as a hiking pack - and everything there in-between! 

illustrating the flexibility as the backpack adapts to its content

If you only have you water-system in the pack there is no need to have it larger than the volume of the water. If you on the other hand need to pack a jacket, an extra set of changing of things, your helmet or likely, you have the possibility form the pack so that it fits the content. In short words. Instead of being a fixed product - KORI Coyote adapts to your needs, and not the overall needs, instead the need you have right here right now 

- that is simply what makes the KORI Coyote back protector backpack unique..

Transformed from being a back protector into a backpack!

New videos up on YouTube! See how KORI Coyote transformed from being a back protector into a backpack that holds all safety equipment, jacket trousers and a helmet!

The days of the motorcycles.

 


This weekend it was the day of the motorcycles! Spring is here and the sun was shining!

KORI was present at one of the largest motorcycle stores in the capital, Stockholm. Meff and Sebastian was there introducing motorcyclist to this new concept that can give them more flexibility and freedom on the bike - without compromising with safety!

Review: "Not just a back protector, KORI is something unique!"

I would like to present Ola, Pelle and Lasse Hansson, three brothers with a passion for motorcycles. Besides having the opportunity to share their interests with each other, they spread their enthusiasm through their Facebook group "Summer Driving on a motorcycle!" (sommarkörningpå motorcykel) and "biketalk" (Hojsnack) where they open up for motorcycle discussions and gather other motorcyclists to drive and experience the wonderful motorcycle tours with them ! Last season, they tested KORI Coyote, below is their response to the concept: 

"KORI is something unique. Something that allows one to use the bike more in their daily lives! It is an innovative product that makes it easier for us motorcycle enthusiasts to be it all day! "- Ola Hansson, graphic designer and photographer 

 ".. You can fit all the equipment in KORI and be able to go on like" Malmöfestivalen "in just shorts and t-shirt (and motorcycle boots) have probably not done before if you do not have a hiking backpack on his back. I have a hiking backpack, but can not fit the whole equipment in it, however, I get the whole equipment into KORI!"
- Lasse Hansson, receptionist / lifeguard staff 



Lasse Hansson also used his back protection to and from work and experienced the benefits of being able to get to work, pack the equipment and hide it away, below are a series of pictures in which he shows how easy it is to use KORI:

Came to work with mototorcycle equipment on!

Took of the jacket! Back protector fits comfortably undernieth the jacket!

it is a flat protector like "all others" picture from front.

Opening zippers and starts to open!

Motorcycle jeans (including protectors inside) are of and the backpack is open!

Motorcycle jeans (with protectors inside) are in the backpack  and leather  jacket (with protectors inside) on its way into the backpack!

Motorcycle jeans and jacket is inside, next up is the helmet!

Motorcycle pants, jacket and helmet is in the backpack! The bag fits tight to the body and the kidneybelt helps to take up the load. The chest strap holds the houlder away from the arms. 

Skiing with KORI Coyote

Here, she uses KORI Coyote as a backpack when going shoping!

When Johanna skiing she’s got KORI Coyote back protector/backapack "It's so soft and smooth. I did not even think that I had it when I went. It just was there ☺" But Johanna also uses the whole concept of back protection and backpack. The backpack was used as hand luggage on the flight and when skiing "it's perfect to walk past the shop and then use the backpack to pack in."

Johanna loves to be outdoors, cycling holidays and long ice-skating trips are some of her favourite activities. To move and push the body, both for health and for the challenge is her driving force.

In her everyday training Johanna goes kickboxing and running, since she started to run with KORI Squirrel she can not run with any other socks: "They are wonderful! so comfortable to run in and fits like a glove on the foot."

KORI in the north of Sweden

We are happy tp present the largest and oldest motorcycle dealer in northern Sweden and our new dealer for KORI Coyote- back protector and backpack : Northbike

Northbike was founded in 1965 in Sundsvall and was then called Moped & Motor Service. In 2006 it was bought by Jonas Olert who changed the name to Northbike Sweden AB. Since then, Northbike has grown to become one of Scandinavias largest motorcycle dealers whith several motorcycel brands: BMW, Harley-Davidson, Honda, Kawasaki and Triumph. Though, as they say themselves motorcycling is so much more than a bike, so therefore they have a lot of in clothing, helmets and accessories.

”With us, you always get a professional help where we have most sizes and models in stock at home whether you need a new helmet, gloves or anything else. We have become North largest accessory store. Here you will always get a cheerful attitude and prompt service. Welcome and let us serve you!” /Northbike. Dream it. Live it.

This is just the attitude we want from our dealers for our customers!

Great review from france

KORI has been tested for several month by Stephan Lacas a french skiing chief reporter for the magazine Skieur Racing and responsable for testing in the magazine Skieur and also director of snow-stories.com

Here is his impression of KORI Coyote, what more can we say :-)?

KORI COYOTE THE TWO IN ONE BACKPACK

It comes straight from Sweden and honestly, it does it. A real back protector that also turns into a backpack, light, practical, efficient. After testing it for more than a month, we can confirm the efficiency of the product, that is placed beneath the jacket as a pure back protector, but also on, as a backpack. Ergonomic, big enough to enclose the essential, the Coyote is forgotten when skiing while protecting your spine. What more do you wish for?

- Stephane Lacas, Skier Racing

Text in french:

KORI COYOTE LE SAC DEUX EN UN

Ça vient tout droit de Suède et franchement, ça le fait. Une vraie protection dorsale qui fait aussi office de sac à dos, léger, pratique, efficace. Après plus d’un mois de test, nous pouvons confirmer l’efficacité du produit, qui se place éventuellement sous la veste en pure fonction dorsale, mais aussi dessus, en fonction sac à dos. Ergonomique, suffisamment volumineux pour embarquer l’essentiel, le Coyote s’oublie en skiant tout en protégeant vos vertèbres. Que demander de plus ?

Stéphan LACAS

Rédacteur en chef adjoint skieur racing

Responsable des tests et rédacteur skieur magazine & www.skieur.com

Directeur de création: www.snow-stories.com

KORI Coyote for clean water, health and freedom!

Congratulations to Victoria Wagman who put in the highest bid on music-aid (musikhjälpen) auction” and is now waiting for her own Kori Coyote - an exclusive unique back protector!

Victoria has shown to be the girl who runs the swedish blog mcflickan.se - a blog about taking the license, driving motorcycles and taking care of your motorcycle from a female beginner's perspective. Victoria is also studying for math teacher in Gothenburg and will be in the Chalmers team in an international engineering competition for 2013! Victoria drives a street-bike, both in Sweden and when travelling in Europé and all autumn she has been looking for a back protector that fits her without finding the right one, last night she got a call about the campaign with the auktion for Music-aid and she struck! Read her own story on her blog!

We also want to give a big thank you to others who were in the bidding! The entire sum will go to Music-aid (Musikhjälpen) which this year supports the fight to children in slums have access to clean water. More than one child dies every minute due to dirty water, lack of toilets and poor knowledge of hygiene.

We hope that this contribution will help the children in the slums to experience good health and perhaps we might be able to contribute to a change in which clean water can create fun, freedom and adventure in their everyday life. 

The sum landed on 1775swedish kronor (SEK) that will really make a difference:

- 50 SEK to five families have access to the toilet for a whole year or clean water to over 5,000 people.

-  100 SEK is enough for about 150 bags rehydration solution that can save children's lives.

- 200 SEK enough materials to build 25-meter pipe.

Picture from http://sverigesradio.se/sida/gruppsida.aspx?programid=3946&artikel=5294565&grupp=18501

Index : Design to improve life

KORI is nominated to the INDEX AWORD 2013!

"INDEX: Design to Improve Life, is a Danish NPO with global reach, established in 2002. Their goal is to Inspire, Educate and Engage people in using Design to Improve Life-skills todevelop sustainable solutions to global and local challenges."

This Year KORI Coyote is nominated!

KORI Coyote was design to improve life for sport enthusiasts to give them more freedom and more flexibility, without compromising with safety. Today we have reached that goal and today KORI stands for so much more.

Today we are a family business that stand for good production with a quality and living standards that we can stand for. We stand for venturesome entrepreneurship and belief that a vision can come true.

Looking back on this journey is very exciting!

Go to the nomination and give us a LIKE!