KORI began as a groundbreaking innovation for motorcyclists, a vision of perfect freedom and uncompromised safety.
Today, we are growing into a brand with genuinely developed products with high Swedish made quality and we have
taken our vision of freedom and safety to meet sports enthusiasts with different specializations that and likeminded needs.

For us it is the feeling and experience of the sport or activity that sets focus on which needs to be solved and how
the products should be designed.

Our first product, KORI-D3O which is a new concept of back protectors that can be transformed into a back pack.
In this blog you will follow our journey and our inspirations.

KORI Encouraging Freedom. Encouraging Safety.

Tuesday, July 30, 2013

Climbing and running with KORI Coyote

Martina Larsson climbinb in Kullaberg, Sweden

A greeting from our Martina Larsson, who spent a day climbing at "Kullen" in Sweden:

"I had good use of the Kori back protector, in a convenient and easy way I could pack my climbing gear in the backpack, helmet, shoes, harness, also got room left for an extra sweater, fruit, 2 water bottles. It has a wonderful volume. I have highlighted the spaciousness before but i would really want to emphasize it! The space is unbeatable! 

After climbing I got new energy and took a run home. In my experience it is surprisingly light and easy to run with the kori back protector. When I ran, I used it as a backpack, I had no climbing gear but I had water and a spare shirt with me. The waist strap gave an incredible good support and the backpack was stable! So, I definitely think you should go out on a run with kori back protector!"

Wednesday, July 24, 2013

".. was impressed by the large volume!"

A greeting from one of our new KORI Coyote users - Martina Larsson, who was on a motorcycle trip with his father.

"We had nice sunny weather and really needed to take off all the warm clothes! Perfect with the bag! Although I knew that everything would fit, I was very impressed with the large volume, absolutely fantastic, we enjoyed a nice meal in shorts and t-shirt."

Thursday, July 18, 2013

With KORI Coyote motorcycling in the summer is great!

kori coyote back protector backpack motorcycle trip beach
After a nice motorcycle ride I am all packed and ready for a day the beach!

Sunshine and blue skies - its is a wonderful summerday! Perfect for a motorcycle trip with destination: the beach. By taking the motorcycle we'll have a nice ride to the beach, easier parking when we arrive to the beach and it simply gives us an overall summery experience for a perfect summer day!

Before the KORI back protector existed, "taking the motorcycle to the beach" meant something cumbersome and warm. To be fully covered with protective equipment in sunny summer heat was hardly something you longed for... to keep track of all the equipment and also keeping sand out was just hopeless ... AND this was often a sufficient arguments to select either motorcycle ride or taking the car to "a day at the beach".

Today, we do not give these troublesome thoughts any space, we do not need to choose between a motorcycle trip or going to the beach by car, we just get on the bike and ride away! 

Swimsuite is on, KORI and the rest of the safety equipment is on and a "day at beach" - here we come!
back protector backpack motorcycle trip beach
Just arrived with the motorcycle, all motorcycle equipment is on...sun is shining and it is hot... ... ...

kori coyote back protector backpack motorcycle trip beach
In an instant, all equipment is off - back protector is transformed to a backpack and now filled with all equipment!

And - just like that. I am ready to go to the beach! Like to join :-)?

Tuesday, July 16, 2013

She is training with KORI Squirrel!

Fia wants to enjoy the good life and training is a big part of that! 

Fia has a genuine interest in training and her main sports are roller skiing and running. Her training interest started for real after completing "En svensk klassiker" in 2009 (a Swedish classic = skiing 60/90km, biking 300km, swimming 3km and running 30km) during which she fell in love with skiing, both on wheels and on snow. Since then she has completed Vasaloppet 4  times and in 2013, she finnished 35th and in the Ladies' Vasa, she finnished 44th! 

This year she puts the stake even higher. A great part of the training is done with her boyfriend and training partner, Gustaf, a former middle distance runner, now focusing on roller skiing and cross-country skiing. They often travel to take part in different competitions and have been active in the ski club "Ski Team Sk√•ne" since it started. 

Both Fia and Gustaf have tested many sport socks earlier and they say this about KORI Squirrel:

"One thing we really appreciate about KORI Squirrel is their length. It is a shorter ankle sock, but while other ankle socks are too short and easily slide down, KORI Squirrel work perfectly well even in the ski boots. We also appreciate them being breathable, good thickness and in a comfortable quality. We use them for roller skiing as often as for running or gym training. Another great plus is of course that they are as stylish as they are functional! :)"

Follow Fia on her blogg (in swedish)  

Friday, July 12, 2013

We want to share a summer greeting from one of our KORI users, Margareta, on a motorcycle trip to a wonderful beach on a lovely summer day.

"Comfortable with back protection which in an instant becomes a backpack so I can easily carry with me my motorcycle clothing o also avoid having sand in them."

Margareta goes motorcycling as often as the weather permits! She shares the interest with her husband and together they go on trips, visiting new places and wonderful destinations! The KORI-concept is something that compliment their motorcycle interest. By experience she is careful with her equipment and does not want to leave it on the motorcycle and carrying it with her was previously cumbersome or warm and hot. Now there are no more worries...

Thank you Margaret for this fine summer greeting!