KORI began as a groundbreaking innovation for motorcyclists, a vision of perfect freedom and uncompromised safety.
Today, we are growing into a brand with genuinely developed products with high Swedish made quality and we have
taken our vision of freedom and safety to meet sports enthusiasts with different specializations that and likeminded needs.

For us it is the feeling and experience of the sport or activity that sets focus on which needs to be solved and how
the products should be designed.

Our first product, KORI-D3O which is a new concept of back protectors that can be transformed into a back pack.
In this blog you will follow our journey and our inspirations.

KORI Encouraging Freedom. Encouraging Safety.
http://www.koriexperience.com/

Tuesday, January 28, 2014

Skiing in Odergurgl

Sitting and enjoying alpine-sunshine in the powdery mountains. 
"No matter how hard the weather was, the kori beanie got on as soon as the helmet was not on the head. KORI Hermine is warm, comfortable and awesome looking!"

A greeting from our friend Martina Larsson, who had a lovely week in Obergurgl in Austria. Lovely skiing with weather that brought both wind, fog and bright sunshine. Now, she will carry on to Hochköing, also in Austria for her first FWQ contest (freeride world qualification) (off-piste). 

We wish you good luck Martina!

Tuesday, January 7, 2014

The start of the season is always special

Start of the season is always special, we are happy to share some pictures from our friend Martin Larsson who, despite unusually poor snow conditions, were given the chance to start the skiing season in the beginning of December last year.

After a giving few lessons as a skiing instructor Martina Larsson got some hours of quality time alone, together with the beautiful snow-capped mountains.

Martina were skiing with KORI Hare, our knee-length sports sock that fits perfectly in the skiing boots, the sock does not slip down and it helps keeping a pleasant climate for the feet.

Monday, November 4, 2013

On our way to unforgettable ski trips...



active ski travel kori back protector
Per Strömberg, trying out KORI Coyote 1.0 
We are happy to present Active Ski Travel who will ski with the KORI Coyote 1.0 during the upcoming winterseason. We hope that this will lead to a collaboration that can bring our products on unforgettable ski trips all over the world!

Active Ski Travel is a swedish ski tour operator that has a focus on off-piste / freeride and everyone within Active Ski Travel has te knowledge of what complete freedom without compromising safety is all about, in other words, what they do represent all about what KORI stands for. With dedicated mountain guides they bring you to beautiful untouched locations. They have around 20 well-selected resorts in the Alps with big mountains and good snow security, a handful of locations in Scandinavia, several special trips, and now also ski trips to Japan and a very popular tour arrangement with "Pure concept" in beautiful wilderness environments such as Iceland. Read more on their webpage (in swedish): http://www.activeski.se/

Unforgettable skiing, all over the world... 

Active Ski Travel Offpist Passo Tonale kori back protector backpack
Active Ski Travel, off piste, Passo Tonale
offpist andermatt helena kyle kori back protector backapck
Active Ski Travel, off piste Andermatt. Photo: Helena Kyle

Tuesday, October 8, 2013

It's like silk for the soul...


We want to share with you an amazing experience from one of our users Margareta Olenmark who's been hiking with KORI Squirrel sport socks in the alps of Switzerland:

hiking gotthard massif kori squirrel hiking sock

hiking gotthard massif kori squirrel hiking sock
Once a year, I go hiking in the Alps, this time we went to the Gotthard massifs in Switzerland. It's like silk for the soul to go along with someone you really like and just enjoy presence. Talking sometimes , being quiet most of the time and just listening to the silence. Being away from all the dos and donts and all the stress. The words that are repeated time after time is "ohh how beautiful it is" or "oh, life is good". The only thing you see are mountains all around, maybe another person, an ibex and perhaps marmots if you're lucky. 

Each day, we took about 6 hours of hiking up and down mountains , trails, rocks and streams. It is important to to walk in good shoes and socks, comfortable shorts and top while carrying a heavy backpack with content that will suffice, in our case, for 3 days. You get warm and sweaty, so a quick cooling plunge in a spring or alp-lake wasnt wrong at all and then a small picnic with a good wine which we had in your backpack - WONDERFUL.

In the evening it is nice to dressoff, letting the shoes and socks dry in the chalet until the next day, finnishing the day with a good soup or pasta and a cold beer before falling asleep, of course, first a look at the black night sky with thousands of stars that light up for me and for others.

Next day looks the same but with a little pain in the legs and neck, though, as the masseur I am it is easily solved with a little massage and some Arnica and Magnesium that I have with me. It is not difficult to start the next day's hike when you encounter the sun rising over the the mountain peaks, at 2500m above sea level with beautiful clear air, amazing view - we talk sometimes , we are quiet most of the times ...
hiking gotthard massif kori squirrel hiking sock

hiking gotthard massif kori squirrel hiking sock

hiking gotthard massif kori squirrel hiking sock

hiking gotthard massif kori squirrel hiking sock

Friday, September 20, 2013

Product development - creativity is at its peak!

product delvelopement kori d3o swedish sport equipment

product delvelopement kori d3o swedish sport equipment

Creativity is at its peak right now - our future products seem promising - we'll just get to the last details before we get out of the "fog" ..... but right now it feels very good for next season :-)

Friday, August 30, 2013

Review: KORI Coyote when motorcycling.


kori back protector backpack d3o ducati hypermotard andreas jungerup

Review from Andreas Jungerup, an experienced motorcyclist:

I drive my motorcycle quite a lot, 90 km to work and back every day and when there is time and weather I drive even more than that. Right now I drive a Yamaha XVS 650 dragstar but I have also driven a sport touring bike and I like to test drive different motorcycle styles. I have used KORI every day to work, so the back protection has been frequently used :-).

I've tried a few different back protector with different types of uses and design (cross, biker, race, etc.). The KORI back protector is brilliant, however, perhaps the height of it could be shortened to make it more comfortable with slim jackets as the protection takes up too much space.

The plus side with KORI is that it's has a very wide kidney / waist belt which provides a comfortable support and does not slide around like others do. Especially not when I drove and moved around on the bike too loosen up during a long ride.

The straps across the chest is also positive, the protection fits better and feels more secure.

The weight is not a problem, it feels light both when driving and when taking a walk.

As a back protector that can be folded into a backpack I think it's a very good idea, for example, when I went with a motorcycle cortege that ended with a walk in a park, a few concerts and some food. In that situation it was perfect to drive with the KORI protection and then be able to have the clothes in the backpack when I walked around.

In my everyday driving, going to work and back, I usually drive with a backpack and it gets a bit too much on the back with both KORI inside your jacket and another backpack outside. If you would have a topbox to put the other stuff in, so you do not need to have the extra backpack, it would work much better.
kori back protector backpack d3o ducati hypermotard andreas jungerup

Friday, August 23, 2013

Creative brainstorm!

creative workshop building business


We are once again heading for a transitional period, warma summer days will shift to the beautiful autumn colors and a longing for snow and white landscape. Perfect timing for a creative meeting about the present and especially the future...

What remains is to live up to our discussions - what they're all about remains to be seen;-)


creative workshop building business branding